I’ve secretly been adding alcohol to my morning coffee for YEARS. So it’s nice to finally see it go mainstream.
Pabst Blue Ribbon just launched a new product called HARD COFFEE . . . which is a can of, quote, “vanilla-infused premium iced coffee with a 5% alcohol-by-volume kick.”
They say their coffee is, quote, “among the first of its kind in the industry.”
Right now, they’re testing it in Pennsylvania, Maine, New Jersey, Florida, and Georgia. There’s no word on when it could go nationwide.